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Category: The Conscious Consumer

Thoughts on why people buy – or postpone buying – life insurance. I often call upon studies of neuroscience, psychology, religion, and spirituality to explain consumer behavior.

5 Reasons Why You Should Disclose Your Prior Drug Use on Your Life Insurance Application

Life insurance is probably the most comprehensively underwritten financial product in the marketplace. Everything from current health, to family medical history, to criminal record, is covered – with various lifestyle and health factors in between. Many people are not comfortable…
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Three Tips for Securing Life Insurance for a Divorce Settlement

We’re all aware of the scary statistic that 40 to 50% of married couples in the United States divorce. Yet, many people don’t also realize that divorce reduces a man’s standard of living by 10% and a woman’s by almost 30%. For these reasons,…
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Did Prince Have a Will?

A Prince insider is reporting that the great musician did not have a will at the time of his recent, sudden passing: EXCLUSIVE So far, no one has shown up with a last will and testament for Prince. I am…
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Champions See Life Insurance as an Eternal Gift

“The great ones separate truth from fact.” (1)              This is how mental toughness expert Steve Siebold describes the role perception plays in how we view the world: Champions use their critical thinking skills to…
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Champions Cross Big Emotional Hurdles When Purchasing Their Life Insurance

“Champions are driven by emotional motivators” (1) What is it that keeps champion performers going when the going gets tough? Mental toughness expert Steve Siebold teaches that the key is emotional motivators. World class leaders know the secret to motivating…
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Champions Buy Life Insurance to Keep Their Dreams Alive

“Champions have an immense capacity for sustained concentration.” (1) Mental toughness expert Steve Siebold describes how champion performers are literally living their dream 24/7: World-class performers invest an inordinate amount of time and energy in selecting their major goals… When…
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The World Class Knows Life Insurance Solves Big Problems

 “World-class wealth begins with world-class thinking.” (1) Mental toughness expert Steve Siebold has this to say about money: either you control it, or it controls you. What makes the difference? The way you think about it. Even in the wealthiest…
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THREE REASONS TO BUY THAT LIFE INSURANCE RIGHT NOW!

OK, here’s the scenario: Your broker has worked diligently to prequalify you for coverage. He has identified the most competitive and reliable company, product, and price for you. You approve of his work, and have submitted an application. You have…
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SHOULD MY CHILD BE MY LIFE INSURANCE BENEFICIARY?

When men and women buy life insurance, they typically want to make sure the benefit will go to the beneficiary they designate. Is there any reason why a life insurance company wouldn’t follow your instructions? Is Your Child Your Life…
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How to Show Gratitude Through Acts of Benevolence

What makes people brave? How can heroes perform mighty feats? Why do people stand up to evil? They all tap into extraordinary power – power that helps them help others. Even save others. It’s called gratitude. Gratitude Can Save Lives…
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